Uju Uzo-Ojinnaka

| Traders of Africa - TOFA

| Founder/CEO

Uju Uzo-Ojinnaka is the last of a family of 11, She is a wife, and a mother to 4 children. Uju is a resourceful and result-oriented individual with over 17 years’ work-experience in Strategic Marketing, Retail Banking and Business Development. Over the years, she has developed both hard and soft skills in Credit Analysis, Negotiation, Human Relations, Project Management and Leadership. She obtained her first degree as the best graduating student in Sociology from the prestigious University of Lagos, Lagos in 1999. She is the Director, Finance, Marketing and Admin at the Beniz Group Limited, where she oversees inventory procurement and management for all product categories as well as drive analysis and optimization of inventory management systems and processes to ensure world-class inventory availability. Additionally, she drives initiatives that improve sales, customer experience, and operational performance. She is also the Founder and CEO of Traders of Africa (TOFA); a Pan African online marketplace for products grown, produced or manufactured in Africa ONLY and African Trade Invest (ATI), a Pan African Digital Trade and Investment platform for African trade. Uju holds a Global Executive MBA from the China Europe International Business school (CEIBS), She is the class president of CEIBS Zurich GEMBA 2016. She has a Professional Diploma in Marketing from the University of British Columbia and another Diploma in Creativity and Entrepreneurship from the Berkeley Institute for Creativity and Entrepreneurship. Uju Pitched TOFA and won the 2019 Entrepreneurship World Cup (EWC) in Nigeria and represented Nigeria in the Global finals in Saudi Arabia in November 2019. She was invited to Jack Ma’s e Founder’s Fellowship program in Hangzhou. A programme coordinated by Alibaba and the UNCTAD and co-chairs as the eFounders Ambassador for Nigeria. At the First Jack Ma’s Netpreneur summit in Accra on Nov 16, 2019, Uju was invited to share the TOFA Story. Uju was invited as a panelist at the United Nations General Assembly 2020 under the SDG Action Zone. When she’s not working, she likes listening to music, singing, reading, swimming and Loves meeting new people.

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