Linkus
Founded by Yurdanur Semerci in 2009, LinkUS provides strategic communication services to its customers with its team of senior communication consultants experienced in reputation management. It provides services to different sectors, primarily the finance, telecommunications, insurance and health sectors.

Purpose

CORPORATE SOCIAL RESPONSIBILITY MANAGEMENT

  • Establishing corporate social responsibility structure by analyzing the objectives of the institution, the reality of the country and our societal values, creating the road map and process management
  • Developing sustainable, innovative and differentiated project proposals that will support the corporational reputation
  • Determining the stakeholder map
  • Extending the awareness of projects within the company by working in coordination with internal communication
  • Carrying out impact analysis and evaluation for projects
  • Activity recommendations to raise public awareness about the projects
  • Sharing the social impacts of the projects with the public through media relations

INTERNATIONAL PROJECT MANAGEMENT

  • Searching and recommending international platforms to present the company’s projects
  • Collaborating with the appropriate universities, institutions and organizations through Linkus USA in order to position the companies for sharing their projects in the international arena
  • Developing relationships with think tanks, non-governmental organizations and councils and managing collaborations
  • Project management with different units of the United Nations

AWARD MANAGEMENT

  • Examination of existing projects and products of the companies with regards to national and international arenas, sector and country agenda and also company priorities
  • Searching for national and international award platforms suitable for the companies’ reputation
  • Award process management
  • Preparation of all content and documents for the award process
  • Application and follow-up of the process
  • Firmaların aldığı ödüller ile ilgili etkin bir medya iletişim sürecinin sağlanması

RESOURCE DEVELOPMENT WORKS

  • Investigation and evaluation of innovative sponsorship opportunities that support the brand image and parallel to the corporate culture
  • Re-evaluation of existing sponsorship activities to add value to the brand
  • Effective sponsorship management in order to get maximum benefit from the agreements made
  • Strengthening work with creative organizations and media relations
  • Sharing the works carried out with the media and the public

PUBLIC RELATIONS / PRESS CONTACT

  • Managing national and international media relations
  • Creation of communication strategy
  • Preparation of target press lists
  • Determining the messages to be given to the press
  • Ensuring the relationship management between the spokespersons of the institution and the press; strengthening relations between spokespersons and target press members through informal events from time to time
  • Deciding on the timing of press releases in line with the needs, writing, serving to the press, ensuring their publication
  • Special news studies, answering questions from the press
  • Press conferences, press tours, press visits, launching.

Yurdanur Semerci

founder, Linkus

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Alignment with Guiding Principles


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