Founded in 2000, Blue Medium is a public relations company serving the visual arts, architecture, and design communities. From short-term public relations projects to full-scale, long-term marketing communications strategy and implementation, Blue Medium provides a range of services to ensure the most effective positioning, reach and results.
Based in New York City and operating internationally, Blue Medium represents museums, art fairs, galleries, art festivals, academic institutions, studios and other commercial, public, and nonprofit organizations working in support of the visual arts, architecture, and design communities. We also developed a digital strategy and content agency for our marketplace, Bower Blue.
Purpose
Blue Medium has earned a reputation for professionalism, fair-mindedness, and clear-cut procedures and protocols. In turn, we attract team members and clients who value the same principles. The right skill sets, the right teams and our unique media relationships allow us to provide a values-driven approach in results-oriented campaigns.
Crucial to our success is our relationship with and respect for the media. We have always strived to treat our media colleagues as autonomous, independent voices who are crucial to furthering new and existing client projects and voices. We value the coverage and critical thinking that our media relationships bring to our communities and clients.
Alignment with Guiding Principles
At the Council for Inclusive Capitalism, we invite companies of all sizes, industries, and geographies to champion our Guiding Principles for Inclusive Action and demonstrate how they contribute to meaningful change. To ensure alignment with our principles, our members are assessed by at least one reporting body, sustainability-related certificate, benchmark, rating agency or similar organization.
