Baobabooks Education Sàrl is a Geneva, Switzerland-registered social impact company. Created in partnership with an experienced team of educators and talented digital imagineers, the Baobabooks platform is a rich and guided environment where children and teens can write, illustrate and publish their own books.  The platform supports picture book, short story, chapter book, poem and essay formats.  Students can use their own art to illustrate their books or choose from 2.4 million indexed images in the platform.
he Baobabooks platform is created using teacher friendly technology that simplifies teacher workload while enabling and empowering their creativity.  Available in six languages and with more planned in the near future, Baobabooks supports project-based learning and accommodates both classroom-based and remote teaching and learning of life-critical literacy skills.  The platform supports collaborations across countries, oceans and cultures to allow students to learn form each other and collaborate to create a book.
Giving students agency through our platform and providing the ability for them to express themselves is deeply empowering. It provides an important re-enforcement of their value as individuals and gives them the space they need to gain self-confidence and flourish. Providing artists a place where they can showcase their work and gain recognition and appreciation is transformational.
Writing and reading are important life skills. Students who know how to read and write have better chances of getting into college, finding a job, and having opportunities to further their education. Writing fosters our ability to explain and refine our ideas to others and ourselves. The more students read and write, the more they are able to broaden their vocabulary and articulate concepts accurately and more effectively to others. Because literacy skills develop with age, it is important for children and teens to engage with / be exposed to experiences that develop these skills from an early age.
Similarly, art is an important form of expression that allows more rounded development to occur.  Art subjects encourage self-expression and creativity and can build confidence as well as a sense of individual identity. Involvement in the arts is associated with gains in math, reading, cognitive ability, critical thinking, and verbal skill. Being creative or Artistic expression can also improve motivation while enhancing concentration and self-confidence.
The Baobabooks platform supports and encourages writers and artists and provides them an inclusive space to work individually or in-collaboration to create and publish a book. It’s this collaborative connection that Baobabooks fosters to enhance understanding and appreciation of the diversity in the world.  If children can work across continents, oceans and cultures to learn from each other and create a book that is valued and appreciated, what else can they accomplish? This sense of empowerment stimulates positive thoughts for what might be possible in the future.


According to UNICEF, another 100 million children and teens will follow below the minimal acceptable levels for writing and reading literacy in 2021.  Through its intuitive platform, Baobabooks helps children to improve literacy skills while providing them with a meaningful outcome – their own book. Baobaboooks works to support the UN’s sustainable development goal (SDG) 4: “Ensure inclusive and equitable quality education and promote lifelong learning opportunities for all”.  In addition to scale more quickly and have a broader impact and engagement, the company also support SDG 17: “Strengthen the means of implementation the SGDs through partnerships”.  Our purpose is to help children and teens gain life-critical literacy skills while building connections and understanding across countries, oceans and cultures.

Peter Nicholson

Co-Founder & CEO, Baobabooks Education Sàrl

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We are seeking to partner with other organizations who can extend our reach and impact globally with the goal of two partnerships in 2022 and three partnerships in 2023.

Activities & Initiatives

We are seeking to extend our reach and ability of children and teens to access our platform by partnering with other established organizations having the reach and credibility to help us achieve more.

Measures & Targets

We are in discussions with Amal Alliance (refugee children), UNICEF, Gustave Roussy Hospital (Paris) and may others. We have a goal of two partnerships in 2022 and three partnerships in 2023.

SDG Focus Area(s):


Our business model is to provide our platform to schools for an annual fee based on the number of users. We provide our platform for free to schools from under-served geographies with a goal of 50 schools using our platform for free by end of 2022.

Activities & Initiatives

Provide our platform of free to schools from economically disadvantaged regions across the world.

Measures & Targets

We have a goal of 50 schools using our platform for free by the end of 2022 and 100 schools using our platform for free by the end of 2023. Thus far, we have provided our platform to 39 schools in Pakistan and we are working to do the same for 22 schools in Lebanon. We are engaging around the world with discussions to help extend our reach and impact into underserved communities.

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